TRIPLE III TIME: “And The Survey Says…!”

survey saysI would guess that most reading this TRIPLE III TIME message have heard the host of one of those TV game shows report the correct answer to a certain question by announcing:  “And The Survey Says…!”  And no matter if the contestant is right or wrong in their guess…the surveyed answer often is unique or surprising to the audience.  So here’s the leadership question:  Do you use the survey tool to help get a better awareness/understanding of your businesses status/impact?

During my entire professional career I have used a survey strategy to assist in making future planning decisions.  Now don’t assume that I prepared a classic research survey instrument with all of the “bells and whistles” that one finds in science/administrative journals.  No, most times I relied on putting together no more than five (5) basic questions regarding our service to customers, agency performance, public position, whatever…and just calling/emailing caring people to just get their input.  In some situations I would even ask the people I contacted to continue the “survey” with someone they knew to get more thoughts/opinions.  The goal was to obtain quality input with no pressure, expectations, timeframes or detailed discussion…just genuine reaction.

I believe authenticity sometimes gets lost or distorted by perceived expectations when seeking someone’s input.  By utilizing an occasional, simplistic “And The Survey Says…!” approach to information/opinion gathering, your opportunity to get frank help on “what next” can be effective and efficient.  No you will not get the anticipated perfection elements you may be looking for…but remember perfection really doesn’t exist.

About Inspiring Innovations, Inc.

Marv Pichla is currently the owner and Creative Advisor for his own small business, Inspiring Innovations, Inc. Sharing his unique experience with entrepreneurship and innovation in public service, Marv consults with public and private business, education, and community organizations to develop new and different problem solving methods through real-life example-based learning. Prior to starting-up Inspiring Innovations, Inc. Marv served as Executive Director for Thumb Area Michigan Works! As Executive Director, Marv used public sector innovation as his guide for the organizations regional career development, employment service, education and strategic planning initiatives. Finally, Marv was raised on a farm in the Thumb Area of Michigan where he claims he received the education principles he values most. However, he obtained his Bachelors and Masters Degrees from Center Michigan University in Public Administration and eventually his Ph.D. from Capella University in Minnesota. Marv can be reached at: mpichla@inspiringinnovationsllc.com

Posted on June 4, 2021, in COMMUNICATION LIVES, Triple III. Bookmark the permalink. Leave a comment.

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