Performance is sometimes an elusive thing. Yes, everyone has numbers/targets that they are striving to achieve. And it is appropriate and logical that comparisons are made from performance a week, month, year and/or even years ago. But what is the most beneficial way forward when it appears that all your best efforts seem to be meaningless when measured against… “how we have always done things.”

I believe and would suggest that when you reach that point when it seems like trying your best and employing multiple actions does not seem to get great performance… focus simply on helping The “ONE(S)” That Matter Most. You know what I mean.

Sometimes it is critical to just listen to help one person/customer find their way forward. Sometimes it is necessary to go back to your base strategy group and be creative for those already committed to the cause. Sometimes recruiting or enlisting the participation of a few more special ONE(S)… is far more progressive than enrolling a large number of “maybes”!

Don’t allow yourself to become lost, distressed and continually frustrated by only staring at the performance numbers. Instead, prioritize some special time… when it appears all of your professional efforts don’t add up… to help The “ONE(S)” That Matter Most.