TRIPLE III TIME: Case Studies (The Value of Self-Evaluation)

Casestudyresults1Have you, your company, or your organization ever been part of or offered the opportunity to participate in a “full-blown” case study?  If so was it a good experience…or were you totally concerned about what an in-depth case study would show? Did you try to control what information was studied in an attempt to control the outcome?  Or did you just decline the opportunity and conclude: “What I don’t know won’t hurt me!”

Well, I believe that as our economy, workforce, customer-base and technologies fluctuate and change (faster every day), the value of at least conducting your own Self-Evaluation/Case Study is a prime time responsibility.  The level of “formality” that you employ is totally at your discretion…but in an effort to motivate everyone, here is a TOP 10 list of real-time Case Study areas.

  1. Are the same number and type of customers coming through your doors for service?
  2. If there are differences in the customer-base…what have you done to respond to these differences?
  3. Do you use available technologies to maximize your effectiveness and efficiencies?
  4. Would customers exiting your business/organization be able to identify/describe/show the product value(s) of your service?
  5. Are “seasoned” employees up to date on product/service/procedure issues?
  6. Are new employees fully oriented to feel “complete & competent” in their positions?
  7. Would data reflect that your current marketing techniques are effective?
  8. Would customers describe you/your business/your organization as indispensable to your service areas?
  9. How would you/your employees rank your/their satisfaction with “how things are going”?
  10. If an economic development professional was assigned to you/your company/your organization as a result of the outcomes of a Self-Evaluation/Case Study…what would they recommend as improvements?

The questions are tough…so is professional discomfort.  But cool progress is priceless.

About Inspiring Innovations, Inc.

Marv Pichla is currently the owner and Creative Advisor for his own small business, Inspiring Innovations, Inc. Sharing his unique experience with entrepreneurship and innovation in public service, Marv consults with public and private business, education, and community organizations to develop new and different problem solving methods through real-life example-based learning. Prior to starting-up Inspiring Innovations, Inc. Marv served as Executive Director for Thumb Area Michigan Works! As Executive Director, Marv used public sector innovation as his guide for the organizations regional career development, employment service, education and strategic planning initiatives. Finally, Marv was raised on a farm in the Thumb Area of Michigan where he claims he received the education principles he values most. However, he obtained his Bachelors and Masters Degrees from Center Michigan University in Public Administration and eventually his Ph.D. from Capella University in Minnesota. Marv can be reached at:

Posted on May 17, 2019, in Triple III. Bookmark the permalink. Leave a comment.

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