Isn’t it interesting and almost sad when you can ask a group about what it takes to be labeled as Astounding Your Customers…and they really have to think about it.  But when you reverse the question and ask them about examples of poor customer service…guess what, they can go on and on and on!!

This week we are going to talk about solid ways for Astounding Your Customers.  First do you REGULARLY think about products and services options and opportunities that far exceed usual expectations?  I am talking about customer services that are NOT just bare-bones basics…but exceptional value-amplified forms of help that anticipates and caters to a whole range of customer needs and thereby sets YOU apart from the crowd of competition.

In our growing techno-based society, it will become ever more challenging to create and provide customer services that can be qualified as truly SPECIAL.  This means that doing regular “customer-needs-homework”…would help you know/realize who is walking through your actual or virtual doorway!  This also requires taking the time to maybe match or blend certain service areas or recommending unique product vendors as part of your Astounding Your Customers techniques/style.

Similarly, think of yourself as the customer and do you feel YOU and your CO-WORKERS are exceptional?  And are you EXCEPTIONAL not to just the customers that are cool and fun to work with…but also the traditional older customers that aren’t easily assisted and don’t know for sure what they even want??

Astounding Your Customers may also require non-traditional advertising changes or adding “attention-getting” visuals in your stores or offices.  Remember I have said it before…BEING DIFFERENT is AOK!  So as you consider your Astounding Your Customers path…have fun and be DIFFERENT.